Wing Zone were recently featured in an article on
Nation's Restaurant News titled, "
Bowl season sales boom spark new promos". The article looks at college bowl season and how brands market around this. Wing Zone's Director of Marketing, Dan Corrigan talks about the promotions and LTO's that Wing Zone run during this time. Corrigan also explains why this time of year is important to them and how this time period preps the brand for NFL playoffs and the Super Bowl. Click
here to read the entire article or begin below.
"Bowl season sales boom spark new promos"
By FsVoice
Opinions abound as to why the sight of men grappling over a pigskin on the gridiron attracts and inspires so many. But restaurateurs know what certainty that the August arrival of football season delivers a sales bonanza made even better with the beginning of bowl season in December.
The drama brought on by such football finality makes people hungry and eager to socialize with like-minded fans, and simple afternoons in front of the TV with family morph into game day carryout and delivery feasts with friends. Others get up and go out to restaurants and bars when they join a crowd as busy cheering as chewing.
Click here to read the entire article.
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