Wednesday, December 31, 2014

A turning point for POS

Wing Zone were recently featured in an article in Restaurant Business Magazine titled, "A turning point for POS." The story featured Wing Zone's Adam Scott discussing about how Wing Zone is going through the process of upgrading its POS system, and what advances and upgrades Wing Zone are reviewing. Click here to read the entire article or begin below.

By Sara Rush



Apply Pay. Tap-and-Go. Paypal. EMV. In the ever-evolving world of payment, restaurants are being forced to reevaluate their POS systems and potentially spend large sums to upgrade with the times. While mobile pay gets a lot of press, the real driver behind the need to modernize is the October 2015 deadline to integrate chip-and-pin credit-card readers, in advance of an impending shift in fraud liability from card issuers to retailers and restaurants.

That's not to say that contactless payments aren't important. Operators admit, while the number of customers using e-wallets is low, it's still a consideration (and increasingly so) when looking at POS solutions. "You might lose business if you don't accept [a customer's] preferred payment," says Adam Scott, CFO and co-founder of Atlanta-based Wing Zone. 




Wednesday, December 3, 2014

Bowl Season Sales Boom Spark New Promos

Wing Zone were recently featured in an article on Nation's Restaurant News titled, "Bowl season sales boom spark new promos". The article looks at college bowl season and how brands market around this. Wing Zone's Director of Marketing, Dan Corrigan talks about the promotions and LTO's that Wing Zone run during this time. Corrigan also explains why this time of year is important to them and how this time period preps the brand for NFL playoffs and the Super Bowl. Click here to read the entire article or begin below.

"Bowl season sales boom spark new promos"
By FsVoice



Opinions abound as to why the sight of men grappling over a pigskin on the gridiron attracts and inspires so many. But restaurateurs know what certainty that the August arrival of football season delivers a sales bonanza made even better with the beginning of bowl season in December.

The drama brought on by such football finality makes people hungry and eager to socialize with like-minded fans, and simple afternoons in front of the TV with family morph into game day carryout and delivery feasts with friends. Others get up and go out to restaurants and bars when they join a crowd as busy cheering as chewing.

Click here to read the entire article.