Monday, July 5, 2010

Wing Zone Featured in Atlanta Journal Constitution

Entrepreneurs could push economy forward
Laid-off employees turning to franchises, other start-ups

By Tammy Joyner and David Markiewicz

What a difference a recession makes.

College buddies Dan Ketmayura and James Kim have gone from selling high-tech know-how to serving up sushi. The pair bought a franchise in Milton after being laid off last year. Instead of waiting on the recovery to yield more corporate jobs for them, they became their own bosses.

Likewise, Roger Panitch and Mike Connors took the self-employment route, via franchising, when the corporate road proved too bumpy. Panitch, a former pharmaceutical sales rep and executive recruiter, now hauls people’s junk for a living. Connors, who lost his job as a comptroller at a credit card company, now sells cell phones and wireless devices.

As the U.S. economy slogs toward recovery, many Americans, laid off from or fed up with corporate America, are taking control of their lives with help, in many cases, from franchises. Franchises are enticing would-be entrepreneurs with a variety of incentives, including lower entry fees.

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