Wing Zone featured in AARP

Wing Zone were recently featured in an article on AARP titled, "Healthy Surprise: Low-Calorie Menus Spur More Profits". In the article, Candy Sagon references Wing Zone's recent article in The New York Times and discusses how Wing Zone have added Skinny Dippers as a healthier option for their customers. Read the article below or click here.

"Healthy Surprise: Low-Calorie Menus Spur More Profits"
By Candy Sagon

"Healthy" doesn't sell, the restaurants chains said. Low-cal items always tank, the fast-food places whined. Well, guess what? Turns out "healthy" does sell.

A new study finds that fast-food and casual restaurant chains that offer lower-calorie options are seeing higher profits and more customers, while those that don't, aren't. Simple as that. Not only are Americans ordering fewer portions of french fries, the study shows, they're going for smaller main-dish portions and shunning sugary drinks.

The analysis of 21 chains - including McDonalds, Applebee's, Burger King, Cracker Barrel, IHOP, Panera Bread and KFC - between 2006 and 2011 found that lower-calorie food and drinks fueled the chains' growth, the Wall Street Journal reported...

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Wing Zone featured in the New York times

Wing Zone were recently featured in an article on The New York Times, titled "Lighter Meals Appeal to Diners and Owners". In the article, Matt Friedman, founder and CEO of Wing Zone discusses how the Wing Zone brand has adapted to consumers and customers' needs by offering healthier, low calorie food alternatives on their menus. Matt explains that the company's decision to add Skinny Dippers, fried chicken breast nuggets with no breading, and that they are distinguished and unique because you can get them in any one of the 17 flavors Wing Zone's regular wings come in. Click here to read the entire article.

Lighter Meals Appeal to Diners and Owners.
By Stephanie Storm

Driven by pressures like consumer demand and looming federal regulations that will require them to post calorie counts on menus, restaurant chains around the country are adding more nutritious choices and shrinking portion sizes.

The smaller portions, which are not necessarily cheaper, are in the first step toward reversing the practice of piling more food on a plate than anyone needs in a single meal, a trend that began nearly three decades ago. Besides making a contribution to customers' health, restaurant owners are finding that the move is paying off financially.

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Wing Zone featured in TIME

Wing Zone were recently featured in a TIME article by Brad Tuttle, titled, "How Fast Food Restaurants Tempt You into Breaking New Year's Resolutions". In the article, he discusses many fast food restaurant's deals for the new year and discussed the healthier option of Skinny Dippers from Wing Zone. Click here to read the entire article.

How Fast Food Restaurants Tempt You into Breaking New Year's Resolutions.
By Brad Tuttle

Every January, people make resolutions to lose weight, stay away from fatty foods, and save money, all of which can be accomplished by staying away from restaurants - fast food and takeout restaurants in particular. Naturally, restaurants launch some of their most tempting deals at this time of year, making it extra difficult to keep those resolutions.

Toward the end of every calendar year, Americans splurge on holiday gifts and parties. Budges and diets are temporarily banished, often with the idea that we'll make amends to our financial statements and waistlines come January.

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Wing Zone featured in QSR Magazine

Wing Zone was recently featured in an article on qsrmagazine.com titled, "Wing Zone Wants Women to Take a Skinny Dipper". The article discusses the new Skinny Dippers, what they are, why the brand is targeting women, and the sizes and prices offered. Dan Corrigan discusses how Skinny Dippers are a healthier option. Click here for the entire article or begin below.

Wing Zone Wants Women to Take a Skinny Dipper
By Mary Avant

 With many diners across the country still trying to make good on their New Year’s resolutions to stick to a healthier diet, Wing Zone is trying to cash in on their hard-fought efforts.Its newest chicken product, Skinny Dippers—unbreaded, 100 percent white chicken breast that’s fried and flavored-fused in one of the brand’s 17 flavors—plays up this health angle.
“It looks like it’s a grilled item, so it’s got kind of the healthier halo,” says Dan Corrigan, Wing Zone’s marketing manager. “So launching it at the beginning of the year when everyone’s got their New Year’s resolution—and for those looking to eat a better solution for you—it’s definitely better and healthier than our original and boneless wings.” 

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