Class is in Session

Wing Zone were recently featured in an article in QSR Magazine in an article titled, "Class is in Session: As back-to-school season gets underway, brands look to become part of students' routines." The article was a featured web exclusive on brands that are looking to expand on campus and or offering deals around the back-to-school time. Highlighted in the piece was the importance of being a part of a routine and the significance of the campus expansion strategy. Click here to read the article or begin below.

"Class is in Session"
By Christine Blank




As back-to school season gets underway, brands look to become part of students' routines.

The back-to-school season signals a return to more regular meal routines for families, and quick-service and fast-casual restaurants are working hard to be a part of those routines. Many limited-service brands are entrenching themselves in and around elementary schools, high schools, and the lucrative university market as students across the U.S. head back to school.

Click here to read the entire article.