Flavorholics Celebrate: Wing Zone Launches Next Flavor Revolution with Flavor Rubs

Wing Zone, one of the nation’s fastest growing chicken wing takeout/delivery chains, is heating up its flavor profile with three new Flavor Rubs. The new flavor rubs are now available to consumers in 10 test markets across the nation.

In addition to Wing Zone’s 15 award-winning flavor choices, consumers are now able to expand their taste buds with new Flavor Rub flavors including Blackend Voodoo, Cool Ranch and Sea Salt and Vinegar. Unlike the traditional buffalo wing sauces, Wing Zone’s Flavor Rubs are composed entirely of dry spices, offering Wing Zone consumers an explosion of flavor with less mess. The Flavor Rubs can also be added to other Wing Zone menu items including hamburgers, sandwiches and chicken fingers.

“Call it our taste and hunger stimulus package,” said Matt Licht, owner of the East Meadows, NY Flavor Rub test location. “We are pulling out the red carpet for wing eaters all over the nation. I can promise you that once you taste our product, you will be a customer for life.”

Wing Zone has become famous over recent years by not only topping the 100-unit mark and releasing its cluster growth strategy in which multiple Wing Zone locations will open in surrounding communities, but also being featured on the Food Channel, TODAY Show, ESPN and in USA Today, New York Times, and Wall Street Journal for its founder’s story and flavor bursting sauces.

Founders Matt Friedman and Adam Scott created the chain that dares you to not crave more of its tasty wings in 1991 at their University of Florida fraternity kitchen, where they cooked up wings and homemade flavors to deliver the award winning Buffalo chicken wings all over the campus. Soon thereafter, the founders began expanding their concept, later settling on Atlanta to headquarter their franchising efforts.

To support Wing Zone’s progressive saucing style, Wing Zone Flavorholics who try the flavors are encouraged to tell the Wing Zone-nation all about it via its Social Media outlets. Friedman said the chain will interact residents in their personal space, daily, via these outlets.

"We encourage our friends to follow us, Tweet us, friend us and interact with us via Facebook, Twitter and YouTube," Friedman said. "We are looking forward to connecting with Wing Zone Flavorholics to find out just how delicious they think our Flavor Rubs are."