Ad Age Discusses Wing Zone's major part within growing industry

Ad Age Magazine has recently published an article about Wing Zone’s growth despite harsh economic conditions. Adam Scott was interviewed for the article and attributes part of Wing Zone’s success to a low price point item that gained popularity when people were looking for ways to save money. Check out a portion of the article below or read the full article here.



In Lukewarm Industry, Chicken Wing Chains Stay Hot
Thanks to Low Price-Point, Spicy-Chicken Purveyors Outperforming Rivals; Football Season Brings More Gains | By Keri Lynch

It's football season. Pass the wings.

Even with relatively modest marketing spending, the product that was once a cast-off of little value is flying high. Not only are chicken-wing chains outperforming rivals in quick-service and casual-dining sectors, but prospects are strong for fall football season, when wing consumption over-indexes. (Read More)