"Start to Finish: Matt Friedman and Adam Scott"
By Robert Thomas
Neither of us came from a background of restaurateurs. Starting out, we were simply a couple of college students in the same fraternity at the University of Florida who liked to eat food. Both of us were in business-focused majors, and we took a look at the quick-serve market in our college area and realized the wing concept was lacking. We unofficially launched Wing Zone in our fraternity house kitchen in 1991. We operated out of it for five months or so before having to shut down due to legal reasons, but in that time we saw that the buzz and demand were there.